Distribution intelligence
for MGAs.

One producer sent 14 high-intent threads in a month; no underwriter saw more than five. Why your strongest producer relationships are the hardest to see whole — and why shared mailboxes and CRM logging don't fix it.

In one four-week pilot, 27 high-intent broker threads had no follow-up. Nine became submissions once surfaced. Where premium quietly goes, why no report shows it, and the three numbers that make it visible.

Most MGA CRMs sit empty within a quarter — and the standard diagnosis of "an adoption problem" is wrong. Why inbox-first distribution doesn't need a CRM, and the honest test for when it does.

At 20 producers, email works. At 60, the model breaks — not because the team is underperforming, but because the signals are invisible. Here's what changes when you can see them.

Every MGA has a distribution strategy. Very few have visibility into whether it's being executed. The gap between inbound broker signal and CRM outcome is where premium quietly converts elsewhere.

Activity metrics — emails sent, meetings attended, submissions received — look like performance data. They're not. Here's what distribution performance actually means, and how to see it.